Rabanne
Rabanne has entrusted us with the development of its new brand concept for the retail spaces dedicated to its fragrance and makeup collections. This project was developed in collaboration with Rabanne’s internal design team in Paris. PUNTO participated in the technical and manufacturing definition of the new image, providing solutions for all the brand’s creative proposals. The result is furniture that shapes a cutting-edge luxury space, embodying the brand’s new DNA while honoring the history that accompanies it. A complex interplay of gold and silver reflections, paired with a palette of elegant, sophisticated materials. A massive technical challenge, one in which PUNTO takes great pride.
The project culminated in the creation of the brand’s first international flagship prototype. This project served as a prototype and testing ground for all the proposed technical solutions, as well as a tangible showcase of the new image for all the brand’s teams. From this moment onward, the new image is now visible worldwide.
While working on the development of its image for flagships, we were also tasked with adapting it to the needs of pop-up spaces for the brand, with Stockholm being the first implementation.
